Original article

Emergency Risk Communication in Providing of Medical Care to Victims of Emergency Situations

Matuzov G.L.1, Masyagutova L.M.1,2

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1 Bashkir State Medical University of the Ministry for Health of the Russian Federation, Ufa, Russian Federation

2 Ufa Research Institute of Occupational Medicine and Human Ecology, Ufa, Russian Federation

UDC 614.88

Pp. 15-20

Summary. The purpose of the study is to study domestic and foreign experience in implementing risk communications in providing of medical care to victims of emergency situations (ES).
Materials and methods of research. Research materials – domestic and foreign publications on the problem of using risk communications in emergency situations.
Research methods – analytical method and generalization method.
Research results and their analysis. During the period of liquidation of the consequences of emergencies, especially those that are characterized by scale and wide public resonance, issues of information support of the population and medical personnel become of utmost importance.
Emergency risk communication (ERC) is a key public health challenge that Member States of the World Health Organization (WHO) must address. Main principles of risk communication:

– people have the right to participate in decisions that affect their lives;

– different goals, audiences and communication channels require different risk communication strategies;

– it is necessary to listen to the audience and its needs;

– honesty and openness are the foundation for building trusting relationships with the population;

– inconsistency between various government agencies when providing information to the population leads to a decrease in trust in the authorities on the part of the population;

– interaction with the media and the public should be carried out on a planned and ongoing basis;

– specialists should speak to the public simply, clearly and, if possible, avoiding professional terms that are incomprehensible to a wide audience.

Keywords: crisis risk communication, emergency, informing the population and medical personnel, post-traumatic stress disorder, provision of medical care, psycho-emotional state, risks, victims

For citation: Matuzov G.L., Masyagutova L.M. Emergency Risk Communication in Providing of Medical Care to Victims of Emergency Situations. Meditsina Katastrof = Disaster Medicine. 2024;1:15-20 (In Russ.). https://doi.org/10.33266/2070-1004-2024-1-15-20



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The material was received 20.10.23; the article after peer review procedure 12.12.23; the Editorial Board accepted the article for publication 13.03.24